How Pinduoduo leads China’s adoption of social e-commerce by putting social media first, and gamifying the shopping experience so people win deals and discounts (Trefor Moss/Wall Street Journal)

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pinduoduo chinamoss wall, How Pinduoduo leads China’s adoption of social e-commerce by placing social media first, and gamifying the buying expertise so individuals win offers and reductions — 5-year-old firm is first challenger to loosen Alibaba and JD.com’s stranglehold over on-line consumption within the nation

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